Across the country, vampires have “come out of the coffin” following the invention of mass-produced synthetic blood. In Louisiana, Sookie Stack house, a waitress with telepathic abilities, falls under the spell of sexy, 173-year-old vampire Bill Compton whose thoughts she can’t read. After saving Bill from the Rat trays, a pair of ruthless “vampire drainers”, Sookie tests the limits of Bill’ s gratitude when the two are left alone in the dark. Meanwhile, Sookie’ s best friend Tara goes to work for Sam merlette at his bar and grill, while Sookie’ s roguish brother Jason finds himself in hot water when a “fang-banger” with whom he’s been intimate meets a tragic end.

After Sookie gets saved by Bill she suffers a lot of injuries and Bill tries to save her "the Vampire way". The next day her brother is released from police custody and the bodies of Sookie's attackers are found. Later that day Bill goes to visit Sookie's family and gets a not so friendly welcome.

Tara visits LaFayette seeking comfort from her woes, Sookie meets some of Bill's rowdy friends and saves them from harm from a human among them, and, Sookie and Hugo visit the Church of the Fellowship of the Sun.

One of the barmaids from Merlotte's is murdered and all signs point to Jason as her killer. Also evident is the fact that she had been around vampires, and Sookie knows just where to go to find out who the girl had been with. Bill introduces Sookie to Fangtasia, the biggest vampire bar in Shreveport, and Eric, the oldest vampire in Shreveport. Her search could lead her into territory she never thought she'd cover.

Sookie finds a link to the string of killings in Bon Temps; Tara wants to make the most of her second chance; Jason finds a new calling; Bill tempts fate; Sam is upset by an encounter with an old acquaintance.